Minggu, 04 Mei 2014

You Need Traffic To Your Internet Site? Stop All The B.S.

By Evelyn Myers


Increasing organic traffic traffic is easy

They'll come if you develop it

Blah, blah, blah

If we were to supply even more traffic to our site, we might reinforce our sales, I'm convinced it's safe to make it clear that we all jumped into that crap. On the surface, it looks reasonable. Evaluating that idea a tiny bit better under a minute lens, it doesn't hold up.

I can not begin to tell you precisely how many times I have really talked with company owners who had really managed to drive massive quantities of visitors to their web sites. The issue was the traffic wasn't converting into sales. The elephant in the room at this juncture is, why isn't the traffic converting.

The best starting point is by appraising the quality of traffic that is currently visiting your website. My mom instructed me to never assume. Well mom, please excuse me, I'm going to take the leap of faith and do so at any rate. I am going to assume that you have Google Analytics on your website which you can track where your traffic is originating.

If for some wierd reason you are not currently tracking the traffic coming to your internet site, shame on you. The more that you understand about your traffic and what your site visitors are doing the better off you are going to be.

If you're presently tracking your traffic, start by seeing where your traffic is coming from. If you find that the bulk of traffic is coming from a PAY-PER-CLICK project you're running for example, you have 2 alternatives:

1. Take a look at your Pay per click projects quality scores. If you have a low score, tweak your landing-page.
2. You may double check your keywords and change them too.

At the day's end it comes down to tracking your traffic, and making sure it is targeted. Split test different landing pages, headlines, products, for example. It all comes down to testing, testing and more testing.

So get out there and start testing now.




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